The Tequila Regulatory Council (TRC) and the Regulatory Council of the Wines of La Mancha Appellation of Origin Sign Collaboration Agreement.

Collaborations with international organizations are crucial to our efforts to protect and promote Tequila, Mexico’s first Appellation of Origin, worldwide. Strengthening the presence of Tequila in Spain through alliances like this is key to strengthening its growth and competitiveness in the European market. Alcázar de San Juan, Spain on November 8, 2024.- The Tequila Regulatory […]

The Tequila Regulatory Council (CRT) awarded the “T Distinction” to establishments in Spain for their commitment to protecting and promoting Tequila. CRT.

In Madrid, four establishments received the “T Distinction”: “Las Mañanitas,” “Mexcalista,” “Marrufo,” and the mezcaloteca “Corazón Agavero.” These establishments were recognized for their commitment to protecting and promoting Tequila culture. To earn the T Distinction certification, one of the requirements is that the establishment’s staff complete the Professionalization Course in Tequila Culture offered by the […]

Eighteen years have passed since the Agave Landscape and the Old Industrial Facilities of Tequila were inscribed on the UNESCO World Heritage List.

The inscription confirms the universal and exceptional value of this cultural site that deserves protection for the benefit of all humanity. The agave landscape is part of the Tequila Route, comprising 34,658 hectares of the municipalities of Arenal, Amatitán, Tequila, Magdalena and Teuchitlán in Jalisco. By providing training to tour guides, the Tequila Regulatory Council […]

Dialogues on sustainability in Appellations of Origin and Geographical Indications.

The International Seminar “Advances in Geographical Indications: Latest Trends and Global Challenges,” held within the framework of the 50th Anniversary of the Tequila Appellation of Origin (AOT) and the 30th Anniversary of the Tequila Regulatory Council A.C. (CRT), concluded its two-day program. Zapopan, Jalisco on April 26, 2024.- With sustainability as its central theme, the […]